How it works
Seven milestones. Sixty days from contract to compounding winners. Every step is owned, tracked, and reported back.
- Day 0
Contract signed
Engagement letter countersigned. Access credentials for existing ad accounts and CRM shared via encrypted link. Setup invoice sent.
- Day 1
Platform provisioned
Peptide OS workspace spun up under the clinic's domain. Ad account pixel verified, CAPI configured. LegitScript status reviewed and any gap-remediation flagged.
- Day 3
Brand brief locked
One 60-minute call to align on patient ICP, protocol mix, offer structure, and compliance guardrails. Creative direction finalized. No production moves before sign-off.
- Day 7
First ads in draft
Three to five compliant ad concepts submitted for clinic review. Copy, creative, and landing page reviewed against Meta Health & Wellness policy and LegitScript requirements before anything is published.
- Day 14
Cold ads live
Approved campaigns published. Conversion events confirmed firing. CRM intake automations active. Weekly reporting cadence begins.
- Day 30
First booked consults
AI booking chatbot qualified leads reach the calendar. Reorder sequences running for existing patients. First performance review call scheduled.
- Day 60
Winners identified
Sufficient data to isolate the top-performing ad sets, audiences, and offer structures. Budget shifted to winners. Losers paused. Roadmap for Month 3 presented.